Thought I'd blog this, seeing as my NaNoWriMo effort is going so slowly.
To celebrate its release, Stephen King's new novel was split into more than 5,000 pieces and concealed in a massive game of hide-and-seek. And there was a creative writing competition too.
There's got to be a reason that entertainment properties can often produce much more interesting comms. Is it because there's already a story at the heart of them?
Maybe that's a topic for 19 February.
